Starting a restaurant franchise is a fantastic entrepreneurial decision, and there’s excitement to be had as you build your first location from the ground up, steer it into the pathway of success, and reap the benefits that will follow for years to come. However, most of us may not have given thought to the ancillary benefits of a popular franchise location for the surrounding community. In fact, there are so many of them that it should convince hesitant would-be franchisees to take the plunge.
The beauty of creating a successful franchise location is how it affects those living in your surrounding area. Read along to find out how your particular restaurant franchise could have long-lasting benefits for your neighbors, the economic health of your district, and the opportunity to carry it forward to future generations.
JOB CREATION
No restaurant franchise can survive on its own without staff, and that means giving opportunities to those who are ready and willing to work. Young people benefit the most from these opportunities, particularly if they’re trying to earn some extra cash to offset tuition costs. Typically, young workers spend a short amount of time in entry-level roles before making room for the next generation, but there are also opportunities for a select few to rise through the ranks and become team leaders in very short order – typically within 20 months.
The young are not the only ones who benefit from the job creation brought on by a local franchise location, either. Certain areas such as rural towns may have an older average age demographic, and plenty of people willing to take on a full or part-time job to pad their earnings. And of course, there will always be a need for experienced general managers willing to take on the bulk of day-to-day operations so that you, the franchisee, can focus on family, other financial pursuits, or dare we say it…another franchise location!
LOCAL TAX INCOME
A great way to enrich your local community is to start your own franchise location, which will have a direct impact on the level of local taxes you generate. Since franchisees pay their respective franchisors a licensing fee and other associated costs, the rest of the earnings are yours to keep.
While taxation is never pleasant, you may be inclined to grumble less when you think about the benefits of your taxed company income going towards local services and amenities. This leads to huge benefits for local citizens, meaning you’re part of their overall quality of life and the services they receive. Should you decide to open another franchise location in a different part of the city, you will offer more opportunities to local citizens, while simultaneously working to provide a better community for them.
FAMILY CONNECTIONS
Sure, a restaurant franchise may not appear, at least initially, to be a particularly special place for most people, but think about it more closely. Imagine a place where friends, family and loved ones congregate to share a fun night out, enjoy great food and drink in a hearty and positive atmosphere, and be ready to repeat the process all over again on a consistent basis. There’s plenty of room for family-style connections with the local community, be it staff forming familiar bonds with regular patrons, or participation in local events and charity drives.
Not only is this a great way to boost your restaurant’s visibility, but it also signals that you view your business as an integral and vital part of a healthy community. Restaurant franchises are designed with fun and enjoyment in mind, which is an automatic plus for any franchisee seeking to do some good for the local community. Some franchisees have given away scholarship money, participated in pledge drives, sponsored local sports teams, or set up food drops and donations. The possibilities are vast, provided your generosity and heart are in the right place!
INSTANT POPULARITY
While starting a restaurant from scratch may be a challenging and rewarding endeavor, it’s fraught with complications and risks. Franchises, on the other hand, already have an established history at their back, and can more readily hit the ground running from day one. If you are the only entrepreneur in town running a popular restaurant franchise, the community immediately takes notice, and patronage is guaranteed. From there, only the quality of your food and service will determine if you succeed or fail.
That’s good news when it comes to forging relationships with members of the community. Chances are, they’ve eaten at another franchise location before, and they’ll be glad to revisit the moment you’ve set up shop in their neighborhood. This can be a huge signal that the community is on the upswing, and is a sign of revitalization and a contemporary business climate, which can have psychological trickle-down effects for the rest of the community. Other businesses may see the potential of investing in a particular district, especially if well-known, reputable restaurant franchises are opening doors. Who knows? You may inadvertently contribute to an economic snowball for the entire city.
CONCLUSION
Earning money from a reputable and successful restaurant franchise is always an enjoyable endeavor, but money, as they say, isn’t everything. At the end of the day, you can enrich your own spirit by participating in actions and events that have a direct and positive impact on the members of your local community. Not only will this forge a bond that will lead to an increase in patronage, but, let’s face it – it just feels good!
Interested in starting your own restaurant franchise? St. Louis Bar & Grill has taken our proven and reliable franchising model to the United States, which has opened up an entirely new market! Now’s the time to join our family of successful franchisees, and grow your earnings, while benefiting your local community at the same time! Contact us today to learn more.
